Held throughout last week at the ExCel Centre (which TV presenter Jeremy Clarkson once described as "so far to the East of London that it might as well be in Poland") the scale of this place has to be seen to be believed.
It's here where all industry players stand under one roof (albeit a giant roof!) - from over 5,000 exhibitors to 50,000 travel industry professionals. As a new company, we thought that Dive in Style should also go and check it out to meet with the people we already work with, but also (and perhaps more importantly) to find new and interesting diving destinations that might be of interest to clients.
Indeed, our two outings didn't disappoint, and we have a few new ideas up our sleeves. Some of the standout destinations we are considering include:
• A couple of stunning East African diving destinations, such as a stunning lodge off the northern coast of Kenya, and another made up of tree houses on Mafia Island, off Zanzibar; environmentally friendly, unique and a great place to spot whale sharks!
• If you're looking for something really adventurous, how about a liveaboard in the Antarctic - encounters with leopard seals would surely be unforgettable?!
• If the idea of ice diving isn't for you, then a trip to the azure archipelago of Los Roques off the coast of Venezuela could be another option;
• Then there's Samoa and Tonga and all the diving possibilities that these South Pacific Islands hold.
The list could go on and on as we are always on the lookout for new and exciting destinations. If you can think of any that you have been to or would like to go to, please get in touch as we always like to chat.
In the meantime, we are back at our desks, armed to the brim with brochures and business cards, and also the rather strange memory of meeting the 'World's Smallest Man,' an unusual marketing strategy at the stand for Nepal, trying to make these exciting projects a reality. Dive in Style could soon be expanding, so watch this space.